Media leader Sun TV is at it again! Led by media baron Kalanidhi Maran’s Sun Network, Sun TV has again bagged the honours when it comes to screening the ‘hottest’ movie in the history of Tamil films: yes, this Pongal would be super-special for superstar Rajinikanth’s millions of fans as Sun TV is all set to broadcast the mega-budget and highly successful Enthiran: The Robot on the super Sunday, a day after Pongal.
Rajini’s Shankar-directed Endhiran: The Robot has many firsts to its credit. It’s the most expensive Indian film to have ever been made; it’s also the highest grossing Indian film, beating many Bollywood blockbuster movies by several crores. Come this Sunday, viewers across the globe would get to watch the high-profile movie on screen in high-definition picture clarity on Sun TV, which is the leading channel in Tamil Nadu and elsewhere.
Enthiran is hailed by many as the best film in terms of technical excellence and expertise and is rated as India’s answer to Hollywood blockbusters like Avatar. It starred Rajini, the highest paid Indian actor who also has the largest number of fan-following in the country, in a never-before seen double role and had former beauty queen Aishwarya Rai as his heroine. This was Aishwarya’s second film with Shankar after her Genes (1998).
The film released in record number of halls in Chennai city alone: it released in as many as 42 screens in Chennai alone and in more than 3000 halls worldwide. It’s grandeur simply stumped movie-goers as no Indian film had ever been attempted of this magnitude which extended outside the realms of possibilities of the imagination of a common man. For some time, Sun Pictures (part of the vast Sun Network empire) was thinking about re-releasing the film but has now decided to screen it on the idiot-box on Pongal eve.
Sit glued to your screens from 06:00 p.m. for the next 3-4 hours and enjoy the magic on Sun TV. Reports say that many distributors are apprehensive that the screening of Enthiran on small-screen might take the sheen away from the films which release in big-screen on Pongal eve!